A partnership focused on growth and development of grassroot swimming opportunities in the U.S.
COLORADO SPRINGS, Colo. – USA Swimming, the national governing body (NGB) for the sport of swimming in the U.S., and Streamline Brands, a leading franchisor of swim school concepts, today announced a multi-year partnership focused on creating more swimming programs across the country and transitioning a greater number of athletes from learn to swim programs to recreational and competitive swimming.
“It’s one thing to inspire all these little girls by winning a bunch of medals. That’s easy. But it’s another thing entirely to be an inspiration when things aren’t exactly going your way.” - Missy Franklin, Relentless Spirit: The Unconventional Raising of a Champion
- Few people describe winning a bunch of medals, especially gold medals, as Missy did at the 2012 London Olympics, as “easy.” It’s difficult to win a race at any meet, let alone in the most competitive swim meet in the world. Despite the difficulty and the rarity of winning or setting a record, the swimming world and American culture as a whole glorify winning, setting records, making PR’s, sustaining dominance. A definition of success based on fast times and victories can be seductive but also dangerous to a swimmer’s well-being, as Isabelle Robuck explains in “Defining Success Beyond Fast Times and Medals Just Might Save Your Swimming Career (and Life)” .
On the return to “desk -life” from the “deck-life” after a week in Irvine, CA, watching US Swimming Nationals, I reflected on five life-long and valued lessons that swimming has imparted to me.
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“Seeing kids improve their skills and creating this community space is a dream come true.” - Dan Jacobs, SwimLabs Vienna Co-Owner and Machine Aquatics Co-Founder